The Rise of Viagra: How the Little Blue Pill Changed Sex in America
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Numar articol:205578787
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Preț:215,00 Lei
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Anuntul a expirat la:28.05.2022, 10:19
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Since its introduction in 1998, Viagra has launched a new kind of
sexual revolution. Quickly becoming one of the most sought after
drugs in history, the little blue pill created a sea change within
the pharmaceutical industry--from how drugs could be marketed to
the types of drugs put into development--as well as the culture at
large. Impotency is no longer an embarrassing male secret; now it
is called erectile dysfunction, and is simply something to ask your
doctor about. And over 16 million men have.The Rise of Viagra is
the first book to detail the history and the vast social
implications of the Viagra phenomenon. Meika Loe argues that Viagra
has changed what qualifies as normal sex in America. In the
quick-fix, pill-for-everything culture that Viagra helped to
create, erections can now be had by popping a pill, making sex on
demand, regardless of age or infirmity, and, potentially, for the
rest of one's life.Drawing on interviews with men who take the
drug, their wives, doctors and pharmacists as well as scientists
and researchers in the field, this fascinating account provides an
intimate history of the drug's effect on America. Loe also examines
the quest for the female Viagra, the impact of the drug around the
world, the introduction of new erection drugs, like Levitra and
Cialis, and the rapid growth of the multi-billion dollar
pharmaceutical industry.This wide-ranging book explains how this
medical breakthrough and cultural phenomenon have forever changed
the meaning of sex in America.
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