Jack Trout, Steve Rivkin
Jack trout
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The first book to deal with the problems of communicating to a skeptical public, 'Positioning'
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There are laws of nature, so why shouldn't there be laws of marketing?As Al Ries and Jack Trout--the
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The first and only collection of the Nobel Prize-winning author's writings on America's great
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Renowned marketing expert and best-selling author Jack Trout has a message for managers who are
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COMPLETELY REVISED AND UPDATED EDITION! By New York Times Best-Selling Author, Bill SchleyToday's #1
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Why a book on Brand Positioning in Pharma, a fifty-plus year-old-concept, particularly when new age
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Data ultimei actualizari: 03.06.2024, 00:35
